People in the Cinema
care:xpo - Care4-a-better-Life² Award 2025 

Care-for-a-better-life Award – Ideas that transform life in old age

What does a good life in old age really look like?
In our special exhibition area, you can discover the five winning projects of the Care-for-a-better-life Award – an initiative of the care:xpo trade fair and the Edgar and Nina Kummerfeldt Foundation.

The award-winning projects showcase bold, surprising and touching approaches to elderly care and work with older people. They tell stories of community, dignity, new forms of living and creative ways to combat loneliness – and of how old age can also be an opportunity for our society.

On 22 April, the people behind the projects will be present in person at their display boards. Come and have a chat, ask questions and be inspired by their ideas. The official awards ceremony will take place on 22 April at 3.20 pm in the Arena.

Discover projects that show: care can be more – and old age a new beginning.

An old lady is having fun with headphones and sunglasses
Logo Care4-a-better-Life2-Award

Care4-a-better-Life² Award

The best submissions, selected by a high-calibre jury, will win the Care4-a-better-Life² Award - an exclusive photo shoot with photographer René Schwerdtel. Your initiative will be presented at the ALTENPFLEGE 2026 in Essen - the perfect stage for your vision! 

Our message:  

‘Good care exists! It deserves recognition and attention.’ Let's show together what care can achieve.

The jury of the Care4-a-better-Life² Award

Picture Stefan Arend
Dr. Stefan Arend Institut Sozialmanagement
Picture Reiner Behrends
Reiner Behrends Freunde Alter Menschen e.V.
Picture Annemarie Fajardo
Dipl.-Pflegew. (FH) Annemarie Fajardo Deutscher Pflegerat
Picture Sandra Hofmann | ALTENPFLEGE
Sandra Hofmann Head of Marketing ALTENPFLEGE NürnbergMesse GmbH
Picture Heike Horn
Heike Horn Edgar & Nina Kummerfeldt Stiftung
Picture Elzbieta Kuzma
Dr. Elzbieta Kuzma Albertinen Haus Zentrum für Geriatrie und Gerontologie
Picture Leah Weigand
Leah Weigand Poetry slammer & bestselling author Carer & future doctor

Cooperation Partners of Care4-a-better-Life² Award

Photographer of Care4-a-better-Life² Award